How we help Awasa grow with more visibility and customers
Brand evolution
1984
Foundation of Awasa in Guadalajara, Jalisco
2005
They create their first web page
2015
Begin modernization in digital channels
2024
Partnership between Awasa and Geotelecom begins
Why Awasa
decided to boost your online presence?
Despite having years of history as a brand, its online presence lagged behind the competition.
Need to adapt to e-commerce
Mobilize the wide range of brands available to them
"Since its inception in 2005, AWASA's website has been a pillar of AWASA's equipment sales, services and projects. With the modernization of channels starting in 2015 the site's potential grew significantly, however, it was until we aligned strategic and operational efforts with Geotelecom to nurture with SEO and Google Ads campaigns that the flow of lead capture accelerated exponentially, revolutionizing the sales cycle in the company."
Gilberto Anguiano Romo (AWASA Marketing Manager)
Awasa vs. its competitors
Extensive knowledge of national regulations
Comprehensive solutions to improve water quality
30 brands in its product portfolio
Increased investment in digital marketing
Personalized and meticulous customer service
Competitive prices as official distributors of various brands
Strategies
used in SEO and Google Ads
On Page Optimization
In March 2024, key actions were implemented as follows redirections y structured dataand attracting new prospects, achieving visibility in Google and attracting new prospects
Blog content
One of the critical points of the site has been improved: the content updatewhich has boosted both the user experience and the SEO performance
Search campaigns
It began in October 2024. The purpose was to attract users with intention to actively seekwhich increases the chances of conversion
Pmax Campaigns
In 2025, we launched this strategy designed to impact the right userwith the perfect message, just when you need it.
Comparison 2023 vs 2024
of total impressions
increased visibility on search engines
increase in clicks
in organic searches
qualified prospects per month
by campaigns
EN 
MX