MARKETING
AUTOMATION
Increase your sales thanks to Marketing Automation
Do you want to improve the user experience on your web site and increase your sales? Thanks to the Marketing Automation you will be able to show your most frequent users their favorite products or offer them a personalized offer, in an agile and simple way.
Among the main advantages of marketing automation is the audience segmentationas well as its follow-up and monitoring. Depending on the stage of the buying cycle a user is in, you can send them content, via SMS, email or a pop up, that is truly relevant to their specific needs.
Connectif, how does it work?
Imagine being able to measure, segment and act on all your eCommerce users in a personalized and omnichannel way?
With Connectifall this and much more is possible. In this digital marketing agency we work with workflows (workflow) with which you can create unimaginable strategic networks that interrelate with different channels in a simple and visual way. In addition, you can build your buyer persona by analyzing their demographic information, behavior and needs and segment it according to its activity and motivations.
We create customized needs for each user, accompanying them through the purchase process until conversion.
How does it help your business or ecommerce?
Your conversion rate and credibility will increase progressively. In addition, will improve the user experience, since will undergo a change thanks to dynamic content personalization. And last but not least, a large decrease in the session abandonment rate and abandoned carts.
Thanks to our Marketing Automation services you will achieve higher engagement building customer loyalty through the different branches of communication and interaction.
Landing Page
You can create personalized landing pages for each user. Show different messages and products to each contact to increase conversions and complement it with A/B/X testing to find the best version of your strategy.
Pop Up
We can convince undecided buyers to finalize their purchase through discounts and special promotions. In addition, it is possible to achieve one of the basic objectives of any eCommerce (lead acquisition) because they facilitate the collection of personalized emails.
Email Marketing
You will be able to inform your customers of all the latest news thanks to the creation and sending of Newsletters. You will also be able to reconnect with your users at the most opportune moments, for example, if there is an abandoned cart, through transactional emails. All this through Connectif, which will prevent you from falling into the spam folder.
RFM AND CLV
RFM and CLV segmentation allows companies to identify the most valuable customers and focus their efforts on them to maximize their profitability. In RFM, we segment audiences by how often they have shopped in the past and how much they have spent in total. On the other hand, CLV refers to the value that the customer generates throughout their relationship with the company.
FORMS
We simplify the management of forms and capture new leads where the chances of conversion are higher. Through CTA (calls to action), we test, define and create these forms, to increase your contact base and impact efficiently in each campaign.
INLINE BLOCKS
Hand in hand with personalized recommendations, we display unique content blocks, such as Inlines, based on each user's behavior. We take your ecommerce to the next level by creating a specific site for each contact and personalize the content they will see next time.
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